Haven Row
BRANDING, PACKAGING, PRODUCT LAUNCH
Haven Row partnered with Communal Creative for their brand launch with a line of versatile, veggie-based sauces. We partnered with the founders to craft a revised visual system that highlights the punchy, distinctive flavors of the sauces while making their "do anything" utility immediately clear. We leaned into a bold, color-blocked aesthetic and a tactile art direction that celebrates the rainbow of ingredients.
COMMUNAL CREATIVE TEAM: Mary Rabun (Design), Rebecca Sloat (Art Director), Amary Wiggin (Strategy & Voice), Jess Williams (Creative Director)
CREDITS: Lauren Volo (Photographer), Gregory Reid (Photographer), Mariana Velasquez (Stylist)